Business cards are a portable and compelling You

Carrying a card is the hallmark of a professional. In today’s connected world, and especially in the United States, business cards are part of one’s self-marketing arsenal. Still, business cards remain one of the few tangible ways to leave an impression well after you’re out of sight. Composure, a growing digital marketing agency, details 3 significant advantages with business cards: compatibility with the old world, first impressions matter a lot and reinforcement of your professionalism.

While technology seems to be everywhere, not everyone is as comfortable with it as the Gen Y or millennials. Given that the Baby Boomers and Gen X still hold the majority of executive (i.e., decision making) positions, respect shown to their way of business often leaves a professional impression. After all, in one’s everyday conversation, talking face-to-face with friends is as common and needed as messaging over the phone or Facebook. See quick primer byTheLadders, a premium job search company, on what details should be on your card.

Picture a big networking event, how do you think any single recruiter or executive can remember you? With swarms of college students like you, decision makers will face huge stacks of resumes with similar accomplishments and qualifications. With a business card, intrigue and creativity is useful and appreciated. To be sure, a compelling business card works better with a compelling personality, but how can they remember you after the event?

That’s where the business card comes in to cement that professional reputation long after a recruiting event or first meeting. For example, VistaPrint finds that, on average, recruiters and hiring managers keep a colour card ten times longer than a standard card (the usual plain white background).

Lastly, Smarterer, a fast-growing HR tech company, provides a compelling infographic for newbies to the professional world on the above information. 

We’d love to see your favourite business cards designs and ideas! Be sure to check out some of these awesome business cards to get some inspiration and be sure to get some business cards through VistaPrint below!